Honda targeting VN’s young generation

Honda Vietnam just announced its new promotion campaign named “BeYou with Honda.” Accordingly, Vietnamese youngsters will be the focus of this operation.

Accordingly, the campaign aims at dignifying good lifestyle and mindset of young people who always eye towards the non-stop development and better goals in their life.

The campaign will be illustrated with 5 colored logos. The main red o­ne symbolizes the self-motivation, enthusiasm and ebullience of youngsters. The other four colors represent the Vietnamese young people’s principles at the present time: Looking cool, Acting Fun, Thinking smart and Feeling free.

“Be U( You) with Honda” will start with a lot of activities for young people in different cities and provinces throughout the country. The promotion will take place in Ho Chi Minh City o­n July 18-19-20 and in Hanoi o­n July 25-26-27.